sonic hard seltzer locations sonic hard seltzer locations

With its continued market expansion, SONIC Hard Seltzer is on track to see significant growth across the US. And the choice to package this growth? document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Copyright 2023 Nexstar Media Inc. All rights reserved. They are not amazing I was disappointed because I really wanted to love them. Prior to July 18, Sonic Hard Seltzer was available in a total of 31 states including Alabama, Arizona, Arkansas, Colorado, Connecticut, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, North Carolina, New Mexico, Nevada, Ohio, Oklahoma, Tennessee, Texas, Virginia, Washington, West Virginia, and Wyoming. [M]ost consumers are either fans or are at least familiar with our popular drink flavors across Sonics 46-state footprint, explains Springer, noting that while the firms franchisees are excited by the hard seltzer rollout, there are no plans to sell the alcoholic beverage at the drive-ins themselves. from 8 AM - 9 PM ET. Visit fal.cn/3jx7J to find your nearest retailer. Despite this substantial disparity, some individuals claim enjoyment from sucking on wedges for fun possibly catering towards Sonics Lemonade demographic crowdsourcing? Now, Sonic Hard Seltzer is entering a new phase of its nationwide rollout by adding eight states to the list of locations where it can be purchased. Crawford Smith/Mashed. SONIC Hard Seltzer is available in two variety packs, Tropical and Citrus and our Greatest Hits Pack. SONIC Hard Seltzer was made for any . Dont love them unfortunately, here in TN. Its been insane.. I wonder how they measure up to the competition. Sonic may be more known for its drive-in burger joints but now the restaurant is focusing on moving its hard seltzer products into new markets with a new slim can format. Its extreme sweetness and sourness are sure to make an impression, though some may find the flavor too intense if you prefer natural fruit flavors in your beverage options, this one isnt for you. Sour fake orange dominates this seltzer, with pineapple playing a supporting role. Previously only available in seven markets, brand fans and consumers across these states will have the opportunity to grab a pack of their new favored hard seltzer at select retailers in the upcoming weeks. Powered by WordPress VIP. Sonic's Mango Guava seltzer tastes like pure mango. According to Sonic's website, each flavor has 100 calories, one gram of added sugar, and one gram of carbs. (According to a 2021 Business Insider report, a full quarter of Sonics pandemic receipts came from its soft drink menu. We like the blue one (maybe its ocean) the best (?). So in mid-2020, they went back to the well, whipping up another Sonic-inspired hard seltzer, modeled after the restaurants polarizing, electric-blue Ocean Water to release in spring 2021. Sonic Hard Beverages - All your favorite SONIC flavors are now available as hard seltzer! Nothing was the same after the summer of White Claw. The taste is stronger than some of the others, and the extra sweetness really helps sell it as Limeade rather than just another weak-tasting hard seltzer. Maybe Sonic had this demographic in mind when they formulated the Lemonade flavor, because we don't know who else this could possibly be for. It is both sweeter and more sour than its brethren, with an assertiveness that may prove divisive. The first impression reminded us of diluted 7UP, with a pleasant balance of sweet and sour. Hip2Save is a registered trademark of Hip Happenings, LLC. I searched high and low for these and my husband finally found them and got me the red citrus pack. Consumers could previously only purchase the hard seltzer in Oklahoma. About Big 12 Conference Served by SONIC's iconic Carhops, the restaurant's expansive, award-winning menu offers unique, breakfast, lunch, dinner, snack and drink options for the whole family. In here youll also find all the cooking tips and tricks + information and basics for special diets like gluten free, vegan and keto. It simply wouldnt do to jeopardize that sort of big-ticket revenue by cheapening Sonics beverage brand equity with a fly-by-night hard seltzer simulacrum.) Where else can you customize your soda or slush with chopped fruit, an array of flavor syrups, and Nerds candy? The SONIC Hard Southern Sweet Tea is offered in one original flavor, while the SONIC Hard Slush is being offered in three flavor offerings for fans to enjoy. In 1953, the first model of the drive-in restaurant opened in Shawnee, Okla., originally named Top Hat. Orders . "Following the initial excitement for SONIC Hard Seltzer, we have accelerated product availability for customers who are brand fans or excited to try it for the first time," says Sean Mossman, President of COOP Ale Works, makers of SONIC Hard Seltzer. Make sure to check this post about Sonic Shark Week Slush! Sorry to hear you didnt care for them. SONIC Hard Seltzer COOP Ale Works partnered with SONIC Drive-In to license their iconic name to create SONIC Hard Seltzer. Guava is often a mysterious flavor in many products, but its distinct and unique taste can be hard to define. After all, here in fast-food nation, a drive-thru dynasty and a red-hot booze category is a compelling combo meal. 2023 LEARFIELD. With craft beer growth slowly rebounding from the pandemic, heavy crowding in off-premise chain retail, and category lines blurred nearly beyond recognition thanks to malt- and spirits-based momentum with American drinkers, staking out a stable place in the market is no mean feat. ARKANSAS, USA SONIC Drive-in is jumping on the hard seltzer craze and you can now enjoy the restaurant's famous flavored drinks in alcohol form . Despite lofty expectations, our taste testers were sorely disappointed by the Ocean Water seltzer flavor from Sonic Hard Seltzers. What are ya waiting for?! Updated: 10:54 AM CDT November 4, 2021. Copyright 2020 Brunch Pro on the Brunch Pro Theme, Sonic Shark Week Slush: What It Is + Review, Wendys Cheddar Bun: Everything About Bacon Cheddar Cheeseburger, Sonic Milkshakes: Their Milkshake Menu Ranked, Chocolate Ganache Brownies: Most Fudgy Recipe, Oreo Milk Tea: How To Make Cookies & Cream Boba, Tapioca Syrup: What It Is & Hows Different from Corn Syrup. Now, on Christmas Eve 2020, it was coming to fruition. 1Source: Grand View Research, I., 2022. Together he and Mossman hashed out the structure of the licensing arrangement. Between my husband and I we are hard pressed to find a hard seltzer at least one of us wont drink. This unique combination allows for a more complex taste that promises to keep consumers coming back for more! SONIC Hard Seltzer will be available at select retailers across Alabama, Arizona, Arkansas, Colorado, Connecticut, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Mexico, North Carolina, Ohio, Oklahoma, Tennessee, Texas, Virginia and West Virginia and is not for purchase at SONIC Drive-In locations. COOP brews Sonic hard seltzers which now number eight flavors total in its home region, and contract-brews a third-party co-packer for the volume it needs across the rest of its footprint. The plain Limeade seltzer was a surprisingly pleasant surprise. 1 oz Fresh Lemon Juice. The choice toward cans was an easy one as this is the iconic package for the hard seltzer market, Daniel says. With its monochromatic flavor profile and lack of complexity, there is no incentive for palates looking for an exciting adventure. Sonic, the beloved fast food restaurant that has made its mark in supplying drinks to quench your thirst, is now joining the increasing trend of hard seltzer with its lineup. Cookie Policy | Privacy Statement | Terms&Conditions. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); 2011 - 2023 All rights reserved. If youre reading this, you probably know what came next: The craft beer industry, eyeing slowing growth in its maturing category, went looking for an answer to the White Claws of the world. When looking for this fruity essence among different items such as seltzer beverages, one may find that they cannot detect any hints within them despite claims from manufacturers demonstrating how elusive. SONIC Hard Seltzer is currently available in eight flavor offerings and provides a modern and adult take on classic SONIC flavors. The lime essence in this can is full-flavored, with a citrusy pop and distinctive hints of lime oil. The Tropical offers Mango Guava, Melon Medley, Orange Pineapple, and Ocean Water. IRVING, Texas Big 12 Sports Properties, the LEARFIELD team dedicated to the Big 12 Conference as its sponsorship rights holder, announces a multi-year agreement with Oklahoma City-based COOP Beverage Works, makers of SONIC Hard Seltzer. Because Sonic hard seltzer is sold in third-party retailers, not the chains 3,500 locations nationwide, getting the look and feel just right is paramount to the partnership. Colder faster, 360-degree branding on the vessel and leading recycling rates and recycled content rates make this the easy choice for quality and environmental superiority for the market and for SONIC., Claude Marbach, CEO, Ardagh Metal Packaging North America, agrees, confirming hard seltzers are a beverage category increasingly committing to cans. The level of sourness is totally out of whack, making some sips taste like pure citric acid dissolved in plain sparkling water. Quickly, a leader emerged among the four flavors: cherry limeade. Sonic has got the middle of America, and theyve had a grip on it for years, says Donn Bichsel, the founder of 3 Tier Beverages, an independent beverage-alcohol consultancy that provides data analytics for COOP. But Mossman, who has worked at Oklahomas top-selling craft brewery, was already working another angle. In August 2021, the seltzer will be distributed across five other states - Nebraska, Texas, Kansas, Missouri and Arkansas. However, the reason for the change in name stemmed from a copyright conflict. And the firms longstanding popularity in the Midwest and Great Plains states suggests that theres room to grow, even absent further geographical expansion. SONICDrive-In OKLAHOMA CITY, Feb. 3, 2022 /PRNewswire/ --SONIC Hard Seltzer, a rising fan-favorite, announced the continued expansion of its eight hard seltzer offerings into new states: Alabama, Colorado, Connecticut, Georgia, Iowa, Idaho, Illinois, Indiana, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Montana, North Carolina, New Mexico, Nevada, Ohio, Tennessee, Virginia, and West Virginia. SONIC Hard Seltzer products are packaged in Ardagh Metal Packaging (AMP) North America 12 oz. Warns Bichsel: Consumers have the knowledge to sniff through bullshit, and [licensing] is one of those things that when you make products that tack too far away from what a brand traditionally does, it does risk damaging the mothership. Pick up a pack and host your own happy hour any time you want! Reviews on Truly Hard Seltzer Bar in Los Angeles, CA - Truly LA, Big Bar, The Edmon, EightyTwo, 90 West Lounge, The Normandie Club, Clifton's Republic, The Brickyard Pub, Southland Beer, EP & LP Well, were on hand to help you with all the appropriate festive greetings. Yosemite National Parks first major rockfall of the year comes from El Capitan watch it in the dramatic video. The press release does not specify when the SONIC Hard Seltzers will be available in St. Louis or where they will be purchased. All Rights Reserved. It's the closest most of us will ever get to an old-timey soda fountain. No other fast-food place serves anything like it, and the company has copyrighted the drink's name. In addition to Oklahoma, SONIC Hard Seltzer is now available in Arizona, Arkansas, Kansas, Nebraska, Missouri & Texas! This seltzer is by far the most candylike of any of the flavors, which is what we really wanted from Sonic seltzers. Given that, you might assume that COOP is using the Sonic name as a foot in the door to expand its owned-and-operated beers and hard seltzers with new wholesale and retail partners. So along with COOPs general counsel, he hit the road. It would definitely be worth picking up as a standalone six-pack if you had the opportunity. Born from the collaboration between SONIC Drive-in, a 68-year-old brand powerhouse, and COOP Ale Works, a 12-year-old quality craft brewery, SONIC Hard Seltzer continues to gain a devoted customer following. Enjoy Responsibly.SONIC, double-delta logo and Ocean Water are trademarks of Americas Drive-In Brand Properties, LLC used under license. Sonics lineup consists of eight flavors and is currently available across seven states throughout America! Ill second and third and fourth this comment section. I was SOOO excited to try them, I assumed they were so bad that they just kept it to OK. As thats where they were being made. Cherry Limeade Sonic Seltzer is a genuinely bold soda experience! Nearly 5,000 student-athletes from across the United States and around the World compete annually under the Big 12 banner. We Tried Every Sonic Hard Seltzer So You Don't Have To. By Christmas Eve, Springer had secured the green light, and the two firms set about developing Sonic-specific flavor formulas and packaging to evoke the drive-ins neon Americana branding. The Tropical Variety Pack features Ocean Water, Melon Medley, Mango Guava and Orange Pineapple. . "Expanding into more markets is a natural extension for us as we continue to grow the brand.". Like all the Sonic Seltzers, there's a good level of carbonation in this, which combined with the orange makes it seem like a chiller version of a mimosa (or a classier version of a brass monkey). This is why many opt out of adding lemon to their favorite beverage or even cooking with it due to its lack of sweetness; this singular characteristic deters most. Along with serving up never-before-seen Truly concoctions, we work with . This one is certainly better than the regular Lemonade seltzer, as it's not painfully sour. Sorry, Chili Cheese Tot lovers.) SONIC is part of the Inspire Brands family. That's not a knock on it whatsoever; SunnyD is delicious, and drinking something that kind of has that flavor but also gives you a mild buzz is wonderful. But times have changed, and these days, for a regional craft brewery, its as good a place as any to stack your chips. If somebody put a gun to your head right now and told you to describe the flavor of guava, would you know what to say? It did make sense, at first. But in the 11 months since launching the brand, COOP has expanded its footprint twice: first to an additional six Midwestern states in October, and then to 24 more in March 2022. After earning an enthusiastic reception in its Oklahoma test market, SONIC Hard Seltzer began its coast-to-coast rollout in January, with the goal of becoming available nationwide by the end of 2022. But Sonic was thinking bigger, and COOP came calling at the right time. Two weeks after the [Will & Wiley] launch party, Rudy Gobert famously caught Covid here at the Thunder game in Oklahoma City, and our whole world changed, says Mossman. Its not just orange juice- this drink has a unique and delicious taste reminiscent of those classic corn syrup drinks from years ago now, excited for adults who want more than a refreshing treat! With this drink on your side, youll never have to worry about running short of sweet refreshments! If your child will play baseball or softball this spring, youll need to stock up on appropriate clothing and equipment. OKLAHOMA CITY, Feb. 3, 2022 /PRNewswire/ -- SONIC Hard . As it so happens, the hard-seltzer-ficiation of Ocean Water would lead to a sea change for COOP. Take advantage of this one-of-a-kind seltzer experience! We trust youll agree Team Cherry limeade is the way forward! We ended up throwing away the rest of them. Unlike the classic soft drinks from drive-ins which contain added sugars and artificial sweeteners, these hard seltzers have minimal sugar content. Beyond Paradise returns to our screens this week for another enthralling mystery but who is set to feature alongside Kris Marshall in the cast of Rumours are flooding the internet that Cadburys Mini Eggs are being discontinued in 2024, but is it true? We interviewed our tech expert, Jaime Vazquez, to learn more about accessible smart home devices. Combine all ingredients, except for the Lemon Berry SONIC Hard Seltzer, into a cocktail shaker and muddle the berries. Sonic Hard Seltzers are ditching their old packaging and opting instead for new, slim cans. According to Daniel Mercer, CEO, COOP Ale Works, its no secret why SONIC Hard Seltzer has carved out its own niche in the crowded hard seltzer category. If you're a fan of Crystal Light, Mio, or similar flavored water products, you'll probably enjoy this, as it's a dead ringer for Crystal Light Raspberry Lemonade. Sonic Hard Seltzers, which were previously only sold in Oklahoma, are now . The Greatest Hits Pack features fan-favorite flavors such as Cherry Limeade, Ocean Water and Lemon Berry. Heres How Americas Drive-In Brewed a Hit | VinePair, https://vinepair.com/articles/sonics-hard-seltzer-is-a-hit/, wbs_cat Beer, wbs_type Hard Seltzer, wbs_brand sonic, business, hard seltzer, sonic, trends, Ask a Bartender: Whats the Secret to a Really Good Margarita? Thanks for letting us know what youve thought of these, Stormy! Sonic Hard Seltzer. Yet, sought-after actual guava flavoring can be. Some people go to Sonic just for this combination of blue coconut syrup and Sprite that smells vaguely like sunscreen (in a good way). But youd be wrong. Although the ingredients on the label didn't include artificial sweeteners, it had a little bit of that kind of flavor, with a saccharine aftertaste that smacked of diet soda. Get SONIC Hard Seltzer Citrus Variety Pack delivered to you in as fast as 1 hour via Instacart or choose curbside or in-store pickup. SONIC Hard Seltzer is sold in two variety packs inspired by the fruity flavors of SONIC's iconic frozen slushes - Tropical (with Ocean Water, Melon Medley, Mango Guava, and Orange Pineapple) and Citrus (with Cherry Limeade, Original Limeade, Classic Lemonade, and Lemon Berry). SONIC Hard Seltzer is sold in two variety packs inspired by the fruity flavors of SONICs iconic frozen slushes Tropical (with Ocean Water, Melon Medley, Mango Guava, and Orange Pineapple) and Citrus (with Cherry Limeade, Original Limeade, Classic Lemonade, and Lemon Berry). That sounds kind of unsexy, but your brand is one of your strongest assets, and you have to be really, really diligent about managing that and putting in the right places and treating it the right way, being consistent, he tells VinePair. While Texas boasts nearly 1,000 drive-in locations, there are zero Sonics in Maine and New Hampshire. Since Sonic Hard Seltzers have very little added sugar and no artificial sweeteners, they're all much less sweet than their soft drink equivalents. Its sales velocity in major chain retailers is strong. At first glance, everything about Sonic Hard Seltzer is what we've come to expect from this beverage category, from the ingredients to the nutrition to the slim white can. As long as COOP keeps executing on the flavor-fidelity of original Sonic beverage combos (of which there are literally hundreds of thousands), and keeps supermarket and big-box chains stocked, Bichsel sees open road ahead. But in a multibillion-dollar hard seltzer market, regional and nearly national longtail brands can stack tremendous cash without leading the category. Your email address will not be published. With 100 Calories and 1 gram of sugar per can, SONIC Hard Seltzer is a gluten-free seltzer with a 5% ABV. Ill have to try the blue one! At home, at the lake, on your neighbors patio its happy hour somewhere! The Citrus pack includes four flavors - Lemonade, Limeade, Lemon Berry, and Cherry Limeade; while the Tropical boasts Mango Guava, Melon Medley, Orange Pineapple, and Ocean Water. Get the latest in beer, wine, and cocktail culture sent straight to your inbox. Sonic Seltzers Melon Medley is an unrivaled tropical treat that stands out among the rest. In addition to the packages environmental advantages, brands also enjoy leading filling, distribution and retail display economics as there is no wasted space due to cans stacking abilities. DARN! Perfect for fans of black cherry soda or snow cones in the summertime, it achieves a unique candy-like sweetness that truly captures Sonics iconic identity. Served through its iconic Carhops, the restaurants expansive, award-winning menu offers unique breakfast, lunch, dinner, snack and drink options for the whole family. Residents of the 46 states where Sonic operates brick-and-mortar drive-in locations implicitly understand the gravity of this otherwise mundane sales insight. Were thrilled to partner with the Big 12 Conference, said COOP Beverage Works President Sean Mossman. SONIC Hard Beverages products are not available for purchase at SONIC Drive-In locations. Just don't come to this seltzer expecting to be blown away by the essence of exotic guava, or you'll leave disappointed. When typing in this field, a list of search results will appear and be automatically updated as you type. On the front end of that seltzer craze, we decided that we would get into seltzer but with a very local-centric seltzer in Oklahoma, to stay focused on our home market, he recalls, crediting Spiked Snowmelt, a hard seltzer that Colorados Upslope Brewing Company introduced in May 2019, as a bellwether for the OKC brewerys own foray into FMBs. Whether you are kicking back and relaxing while watching sports or sitting and soaking up some sunshine poolside, you'll be tasting the good vibes with every sip. This beverage captures the nostalgia of childhood summer days with its tangy, punchy flavor. Sonic has decided to capitalize on its fast-food beverage supremacy by hopping on the hard seltzer bandwagon, releasing a lineup of eight flavors. They're made out of carbonated water, alcohol fermented from sugarcane, and natural flavors. They come in two variety packs, Tropical and Citrus. Please look at the time stamp on the story to see when it was last updated. But those are stunts. All these flavors come in at only 100 calories each . Sonics Mango Guava seltzer offers a familiar flavor profile: sharply reminiscent of the popular mango-flavored hard seltzers. The Citrus pack has Lemonade, Limeade, Lemon Berry, and Cherry Limeade. According to Sonic's website, each flavor has 100 calories, one gram of added sugar, and one gram . Thanks for the honest feedback. From the jump, COOP has carved Sonic hard seltzers out of its owned-and-operated brand portfolio, for reasons well discuss in a moment. Sorry, Chili Cheese Tot lovers.) We expected the plain Limeade seltzer to be kind of boring, but it was actually one of the tastier options. Nov. 3, 2021, 09:55 AM. (The firm is not involved in COOPs sales, marketing, or external partnerships, including the one with Sonic.) By clicking Accept all cookies, you agree to the storing of cookies on your device and to the associated processing of personal data to enhance site navigation, analyse site usage, and assist in our marketing and performance efforts. With the popularity of the chain still growing, its no surprise that the recently launched Sonic Hard Seltzers are also a hit. This beverage category continues to grow with predictions putting the hard seltzer market at $11 billion by 2027, he says. We took the hard job of tasting them all and ranking them so you know which one to buy. OKLAHOMA CITY, Feb. 3, 2022 /PRNewswire/ -- SONIC Hard Seltzer, a rising fan-favorite, announced the continued expansion of its eight hard seltzer offerings into new . We talked to them, to see if they want to partner with us, and theyre like Why dont you just license the brand and go?. Pick up a pack and host your own happy hour any time you want! And if you do everything right, your liquid stays solid, and you get a little lucky, your rocket just may go well, supersonic. Although this seltzer drinks well on its own merits, it doesnt stand out among highly-rated siblings within the same range. Ultimately, whether these are worth seeking out in the crowded hard seltzer market comes down to taste, so it's time to start cracking some cans. Jenna has a Bachelor's Degree from Lycoming College and her Master's from Penn State, holding 4 years of writing experience between a variety of publications and Hip2Save. To learn more about the SONIC Hard Beverages products and where to purchase, visitsonichardbevs.com. They were just undrinkable. The fully immersive seltzer taproom will offer drinkers . If theres a perfect fast-food brand capable of crossing over into hard seltzer, Sonic might just be it. Offering less tartness than other options, it evoked subtle similarities to soda beverages like 7UP. SONIC is a tenured brand that spans more than 3,500 stores in 46 states with decades of brand recognition and iconic flavours, he says. . True Sonic fans know that the chain's drink menu is at least as important as the food. This Sonic Seltzer presents an assertive orange flavor with a subtle hint of pineapple to balance. With Sonics iconic branding and flavors ranging from Pineapple to Ocean Water for all taste preferences, this refreshing drink deserves its place among cold drinks on those hot days! That was pretty much the default drink, explains Katie Camlin, former liquor store operator who now works for KC Bier Co. and grew up making Sonic runs in Kansas City, Mo. Ocean Water is perhaps the most distinctive item on Sonic's massive slush menu. Christmas came early for Sean Mossman two Decembers ago, and it came in the form of a phone call from Americas Drive-In. The president at Oklahoma Citys COOP Ale Works was headed into the holiday in relatively high spirits, having navigated the pandemics opening nine months with a successfully launched hard seltzer line and more new flavors on the horizon. It definitely gives a lack of longevity to whatever youre trying to extend with that branding. He thinks that Sonic hard seltzer has found success in part because of the aesthetic continuity from restaurant to package, and in part because Sonic has spent so much time and effort building its QSR business as a beverage-centric destination. Limeade, however, has got it all juicy lime notes in combination with refreshing zesty elements that create a harmony as pleasing on the tongue as it is stimulating. Sonic seltzer contains no gluten or distilled spirits.